Our Services Start with WHY

Empowering True Independence

This is the essence of our Worldhotels' Blueprint, our reason WHY!

In today’s crowded marketplace with more consumer choices than ever before, only your unique story can establish an authentic connection with today’s experiential guests. Worldhotels helps you touncover this story through Start with WHY – unveiling the core essence of your hotel. In this bold new marketing plan, we first set the backdrop to your hotel’s brand, which in turn, aligns your team with your best, emotionally connected guests. We bring your hotel's brand to life through the process of crafting a Blueprint that tells your one-of-a-kind story.

  • 105

    Signed up Hotels

  • 76

    Completed Blueprints

  • 1K+

    Assets Produced

Start with WHY begins with the leadership at your hotel and guides your hotel’s unique emotional blueprint, which comes to life with our suite of hotel marketing tools. These additional resources help your independent hotel compete on a global stage and connect with guests, beyond the WiFi in their room. Together with the team, we will discover your story and use your unique theme to craft a personalized, emotional, narrative that we leverage as part of your communication strategy, leading with the new power of your hotel brand. And together with our coaching team we continue your journey and consult you on the next steps to bring your new blueprint to life throughout your hotel.


Case Studies

Start with WHY inspires hoteliers to achieve the guest experience that is perfect for them. This simple yet powerful model for inspirational marketing and leadership lives behind every successful hotel and travel story.

Start your journey with us now and learn the best practices to Start with WHY at your hotel.

Hotel Balmes - "Going Beyond Your Needs"

“Our new born service culture is all about providing experiences that money can’t buy. Our uniqueness is based on building emotional connections of great value to both the guests and the team that will last a lifetime.”

Silvia Alonso, Director of Rooms, Hotel Balmes


Royal Park Hotel - "Every Day Luxury"

The shared vision and involvement developing our ‘Every Day Luxury’ brand has empowered all departments to ‘buy in’ as we infuse many aspects of ‘Every Day Luxury’ within all areas of the hotel.”

Susan Keels Director of Sales and Marketing, Royal Park Hotel


Lan Kwai Fong Hotel - "Celebrating Hong Kong’s Charm"

"The Start with WHY workshop provided our team with the opportunity to rethink our day-to-day work and processes, and decide on a united direction to work towards together for future success."

Agnes Cheng, Director of Communications, Lan Kwai Fong Hotel @ Kau U Fong


The Process

Start with WHY at Your Hotel - The Basis

Start with WHY at Your Hotel - The Backdrop

Start with WHY at Your Hotel - The Blueprint

What our Hoteliers say...

"It´s extraordinary!"

"The workshop is extraordinary! An essential next step in activating our blueprint and propelling our team culture. We dissected and brought our blueprint to life so simply. This made presenting it the following day a breeze. By end of the workshop the team was energized and confident in articulating our blueprint along with a strategy in place and action plan to launch this hotel wide."

Liana Clark, Director of Sales and Marketing, dana hotel and spa

"I highly recommend it"

"Our pre-opening leadership team came together for the Start with WHY program, and it was a huge help in articulating our ‘story’. Learning to reverse-engineer our WHY, our how, and our what spurred a lot of productive debate and ultimately creativity that set us on a clear path. We can start using our blueprint immediately in areas like recruiting, policies and procedures, and of course sales and marketing activities. I highly recommend it."

Vittal Calmur, General Manager, FOUND:RE Phoenix Hotel

"A renewed sense of purpose"

"Start With Why brought us together as a team, to discover and embrace our hotel's identity. We are all looking forward to bringing our guests the best experience possible with our renewed sense of purpose."

Elisabeth Lane, Sales Manager, The Beechwood Hotel

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