Industry News

Welcome to Worldhotels Industry News – Find expert insights from travel, tourism and hotel industry experts on the latest news and emerging business trends.

How to Create the Best Blog Posts to Boost your Bookings

How to Create the Best Blog Posts to Boost your Bookings

Blogging can be very effective to drive traffic to your website...

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MICE Trends 2017

MICE Trends 2017

Learn the most important trends this year

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The Advantages of Digital Learning

The Advantages of Digital Learning

The internet has brought changes in the way we work and live

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Create The Right Balance Between Engagement and Social Media

Create The Right Balance Between Engagement and Social Media

Learn tips on how to create the right balance between conversion and engagement on social media.

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Seven Ways How Public Relations Can Boost Your Company

Seven Ways How Public Relations Can Boost Your Company

Brand awareness is crucial for companies in today´s crowded marketplace

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8 Reasons Why Hotel Video Marketing Matters

8 Reasons Why Hotel Video Marketing Matters

Discover why is the next big thing

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How Much Do You Know About Keywords and Positioning?

How Much Do You Know About Keywords and Positioning?

Discover the importance of keywords and positioning to help potential guests find your hotel

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Website Changes to Improve Your Conversion Rate

Website Changes to Improve Your Conversion Rate

Website Changes That Can Improve Your Conversion Rate

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Royal Park Hotel, Rochester: Every Day Luxury

Royal Park Hotel, Rochester: Every Day Luxury

Royal Park Hotel took Worldhotels´Start with WHY workshop to the next level. Discover how

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6 Reasons Why People Abandon Online Travel Bookings

6 Reasons Why People Abandon Online Travel Bookings

Booking holidays can take up to 45 days and people visit approximately 38 travel sites to compare offers and prices. However, a study by SalesCycle found out that up to 81% of all online travel bookings are abandoned...huge amounts of potential revenue are missed!

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​Learn How to Build Customer Loyalty

​Learn How to Build Customer Loyalty

​Learn how to build customer loyalty in today´s competitive travel industry.

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Sensorial Marketing Strategy: More Than a Trend

Sensorial Marketing Strategy: More Than a Trend

Travelers base their decisions, not only on facts, but also on their emotions and senses. Discover more about it.

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Tips For Hotels To Provide an Exceptional Service

Tips For Hotels To Provide an Exceptional Service

Make your hotel stand out, provide an exceptional service with small tips and behaviours.

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2017 New Year´s Resolutions For Hoteliers

2017 New Year´s Resolutions For Hoteliers

New year, new luck - it is resolution time again. Every year it is time to reflect on the past and to decide on what to focus, what to change and what to improve.

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Is Your Hotel Ready For Millennial Employees?

Is Your Hotel Ready For Millennial Employees?

Here are some tips for integrating millennials into your hotel team. Changes can be made gradually, but they do need to be made sooner than later.

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Seven Strategies For Hotels To Turn Regular Customers Into a Repeat Guest

Seven Strategies For Hotels To Turn Regular Customers Into a Repeat Guest

Turn your customers into repeat guests.

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How To Create a Successful E-Mail Marketing Campaign

How To Create a Successful E-Mail Marketing Campaign

​Grow conversion rates with effective e-mail marketing campaigns.

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Content Marketing Activities To Outsource

Content Marketing Activities To Outsource

​Outsource marketing activities to increase efficiency at your hotel.

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Trends You Need To Be Aware Of For 2017

Trends You Need To Be Aware Of For 2017

​Discover the most important trends in the hospitality industry for 2017

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What´s Next For The Luxury Industry?

What´s Next For The Luxury Industry?

The global luxury hotel market has enjoyed positive growth over the last few years. Now they need to innovate and adapt to evolving and exigent clients.

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8 Technologies that are Transforming the Guest Experience

8 Technologies that are Transforming the Guest Experience

Here’s a look at eight ways that new technology is challenging old-fashioned ideas about the hotel

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How to Develop a Responsible Business Strategy That Really Works

How to Develop a Responsible Business Strategy That Really Works

​Develop a green strategy for your hotel and make a difference for your guests, your business and the planet.

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Learn How to Measure your Success Against Competitors

Learn How to Measure your Success Against Competitors

Discover where and how to find business-critical data to succeed.

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How to Recover Abandoned Bookings

How to Recover Abandoned Bookings

Encourage customers to move towards completing a booking through email retargeting

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Things to Consider Before Investing in Hotel Technology

Things to Consider Before Investing in Hotel Technology

Evaluate carefully the how, why and what ahead of investing in hotel technology.

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How To Avoid Overwhelming Your Event Attendees

How To Avoid Overwhelming Your Event Attendees

Discover some ideas to make your event more enjoyable.

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Principles of Hospitality

Principles of Hospitality

Discover timeless principles for your hotel

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Trends in Group Travel

Trends in Group Travel

Who will shape it this year?

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​11 Ways to Motivate Your Team

​11 Ways to Motivate Your Team

In today´s new workplaces, leaders need to rethink how to keep their teams motivated.

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Cultural Differences in the Hospitality Industry and How to Manage it.

Cultural Differences in the Hospitality Industry and How to Manage it.

Develop a cultural sensivity within your hotel and manage successfully a multicultural workforce.

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How to Compete with Sharing Economies

How to Compete with Sharing Economies

In this increasingly competitive market, hotels have to prove their worth to guests.

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The Importance of Travel Agents and Why They Still Matter

The Importance of Travel Agents and Why They Still Matter

In today´s increasingly connected, digitalized world, travel agents have become even more important.

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Tips to Gain Exposure on OTAS

Tips to Gain Exposure on OTAS

Follow our tips to get more exposure on OTAS

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The Power of Storytelling

The Power of Storytelling

Learn how to activate your storytelling with our 7 tips.

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Integrating E-mail and Social Media Marketing

Integrating E-mail and Social Media Marketing

Explore the best ways to communicate connecting the potential of E-mail and social media marketing.

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Self-Service Technology and the Guest Experience

Self-Service Technology and the Guest Experience

Customer self-service technologies have transformed the travel and hospitality industries.

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Sharpen Your Negotiation Strategies with Training

Sharpen Your Negotiation Strategies with Training

Negotiation skills should be listed as one of the top strategies for improving business performance

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How To Set Social Media Goals

How To Set Social Media Goals

Define social media goals to succeed

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Make The Most Of Your Event Budget

Make The Most Of Your Event Budget

Learn how to activate your storytelling with our 7 tips.

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Learn Our Tips for Eventprofs to Manage Time Better

Learn Our Tips for Eventprofs to Manage Time Better

Make your event a success with the right organization and time management skills.

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The Marketing Funnel

The Marketing Funnel

Learn how to maximize your leads acquisition through a great email marketing strategy

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Strategies To Improve Your Email Deliverability

Strategies To Improve Your Email Deliverability

Discover why email deliverability is key to succeed and engage customers

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Why True Leaders Are Strategic Thinkers

Why True Leaders Are Strategic Thinkers

Do you know what it takes to be a strategic thinker?

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Basics of KPI Management

Basics of KPI Management

Discover how to improve your performance management and performance monitoring skils.

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Content Marketing: Do You Know What to Measure?

Content Marketing: Do You Know What to Measure?

Have a clearly defined content marketing strategy and measurre your efforts properly

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Know Your Audience To Create The Best Content

Know Your Audience To Create The Best Content

Know who your target audience is to create the best tailored-quality content

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Social Media: Content Promotion Made Easy

Social Media: Content Promotion Made Easy

Follow our tips to achieve a successful social media content promotion

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How To Be Innovative With Your Hotel Marketing Campaigns

How To Be Innovative With Your Hotel Marketing Campaigns

Engage your audience with our innovative tips to create the best campaigns

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How To Reduce Event Non-Attendance

How To Reduce Event Non-Attendance

Find 14 ways to improve the promotion of your event and avoid non attendance

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Inbound Marketing: Reasons Why Your Hotel Needs It

Inbound Marketing: Reasons Why Your Hotel Needs It

An effective inbound marketing strategy will increase your brand awareness and create curiosity towards your content.

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Grow Your Business Like a Growth Hacker

Grow Your Business Like a Growth Hacker

Fast track your business with a growth hacking strategy.

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The Power Of Cross-Training

The Power Of Cross-Training

Cross-Training, will help you to have a flexible team, trained to work at any department. Discover all the benefits.

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Hotel Marketing: Creating or Curating Content

Hotel Marketing: Creating or Curating Content

Discover the best content strategy for your hotel.

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Social Media Benchmarking 101

Social Media Benchmarking 101

Monitor your competitors and take the best decisions for your content performance

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Pricing Strategy: Identify Your Hotel’s Demand Segments

Pricing Strategy: Identify Your Hotel’s Demand Segments

Create sophisticated pricing strategies with powerful data analytics to find your potential demand segments

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​Current Trends, Issues and Challenges in The MICE Industry

​Current Trends, Issues and Challenges in The MICE Industry

Learn all about this competitive and challenging business

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​Trending Topics in The Travel Industry: Culinary Tourism

​Trending Topics in The Travel Industry: Culinary Tourism

Learn how to differentiate your hotel with culinary tourism

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7 Facts Hoteliers Should Know When Setting Up Customer Surveys

7 Facts Hoteliers Should Know When Setting Up Customer Surveys

Discover valuable information through customer reviews!

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​10 Steps to Integrating Social Media (Part II )

​10 Steps to Integrating Social Media (Part II )

Enrich your event experience

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​Integrating Social Media Into Meetings & Events (Part I)

​Integrating Social Media Into Meetings & Events (Part I)

Social Media can open a new dimension of communication for meetings & events.

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How Social Media Can Help Your Hotel Thrive.

How Social Media Can Help Your Hotel Thrive.

Social media is transforming the way that hotels communicate with guests and potential curstomers..

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How to Attract Millennials to Your Hotel

How to Attract Millennials to Your Hotel

What changes can you make to your hotel to win the loyalty of this important new customer group?

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8 Ways to Connect With Millennials

8 Ways to Connect With Millennials

Discover 8 Tactics to successfully attract this segment

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Are you Targeting "Bleisure" Travelers?

Are you Targeting "Bleisure" Travelers?

Discover all about "Bleisure" travelers, mixing business and leisure trip.

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How to Build Long-Lasting Relationships With Customers

How to Build Long-Lasting Relationships With Customers

Learn 8 tactics to develop a long-lasting relationship with your customers

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How to Influence Your Hotel Reviews

How to Influence Your Hotel Reviews

Online reviews have become a major force in the hotel selection process.

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Top 5 Social Media Mistakes Made by Hoteliers

Top 5 Social Media Mistakes Made by Hoteliers

Is your hotel making these classic social media mistakes? Learn how to avoid it.

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Your New Hotel Sales & Marketing Operations Plan

Your New Hotel Sales & Marketing Operations Plan

It's frustrating for hoteliers to admit when they don't have all of the answers, especially once they have designed a multi-pronged marketing strategy..

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Five Golden Sales Techniques for Independent Hotels

Five Golden Sales Techniques for Independent Hotels

Discover how to keep up in today’s somewhat recessionary economy

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The Complexity of Chinese Traveler & Culture

The Complexity of Chinese Traveler & Culture

Read the 10 tips to make Chinese guests feel welcome

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​Manage your Revenue Effectively

​Manage your Revenue Effectively

Today, hoteliers need to reshape revenue strategies, read more to know how.

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​Drive Further Sales 100% Online

​Drive Further Sales 100% Online

Learn how to drive further sales through targeted offers

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The Rise of The Chinese Traveler

The Rise of The Chinese Traveler

The Chinese traveler is multi-faceted and complex, learn how to satisfy their special needs

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​How Big Data is Changing Hotel Marketing

​How Big Data is Changing Hotel Marketing

Discover all the potential of Big Data for your hotel

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​Metasearch vs OTAs: An Evolving Relationship

​Metasearch vs OTAs: An Evolving Relationship

Learn about the evolution and future of these two business models

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​Six Tips to Make your Hotel More Sustainable

​Six Tips to Make your Hotel More Sustainable

Learn some cheap tips to make your hotel more sustainable

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