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Welcome to The Premier Life®

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A notably refined travel experience.

Best Western Premier® is an exclusive offering designed for worldwide travelers seeking superior accommodations, exceptional service and first-rate amenities, including access to our award-winning rewards program, Best Western Rewards®. Refined and elegant, guests can expect a memorably rewarding stay defined by the highest degree of hospitality, quality and attention to detail.

Best Western Premier Lobby

Best Western Premier The Tides Ocean View


Travel that's a cut above the ordinary.

The Premier Life exists in every corner of your experience. Each location is meticulously designed to deliver an extraordinary ambience for your stay. Spacious, upscale guest rooms welcome you with detailed finishes, premium linens and convenient amenities such as free Wi-Fi and in-room coffee and tea maker. Whether you are in town for leisure or business, you will find an elevated style and comfort awaiting your arrival. 

Encounter rewarding moments from check-in to check-out. Best Western Rewards members receive even more perks with diverse discounts on booking, points earned for their stay, and Elite Members receive welcome gifts at check-in. Each Best Western Premier stay is a rewarding experience, complete with incredible amenities and distinctive details.

Lobby of a Best Western Premier Hotel

Today’s travelers will enjoy modern features and amenities* throughout the hotel. While the luxurious experience is customized for each location, many Best Western Premier hotels include:

  • On-site dining and cocktail bar
  • Free Wi-Fi
  • Business center, boardroom and meeting space
  • In-room coffee and tea maker, microwave and refrigerator
  • In-room safe
  • Premium linens and towels, deluxe bath amenities
  • Fitness center
  • Pool


*Amenities and services may vary at individual hotels worldwide. Please check individual hotel listings for a complete list of amenities and services.

Make life more memorable and every destination unforgettable