Dual-Branded Property Welcomes Guests in Louisiana


Gonzales, Louisiana (January 29, 2019) - Best Western® Hotels & Resorts announced today the debut of the Best Western Plus Executive Residency Ascension Hotel, located at 2815 W Highway 30 in Gonzales, Louisiana.

The newly built dual-branded property features 44 Executive Residency by Best Western® guestrooms and 38 Best Western Plus guestrooms, each complete with upscale sleeping and bath amenities, providing guests with the best in rest and relaxation. The hotel’s common areas are also thoughtfully designed with impressive design elements including sleek contemporary furnishings, attractive lighting elements and pops of color.

Guests who are looking to spend some down time at the hotel can enjoy a drink at the hotel’s on-site cocktail lounge, grab a snack at the sundry shop, swim in the outdoor pool, work up a sweat in the 24-hour fitness center or relax on the outside patio - which includes a barbeque area for outdoor grilling, perfect for connecting with friends and family while taking in the fresh air.

“Best Western Plus Executive Residency Ascension Hotel is an exceptional addition to our growing portfolio of dual-branded hotels,” said Ron Pohl, Senior Vice President and Chief Operations Officer for Best Western Hotels & Resorts. “This hotel brings two of our revered brands under one roof to provide travelers with the best in short term stays and extended stays while visiting the local area.”

Conveniently located near I-10 on Highway 30, the property offers travelers easy access to local businesses such as BASF, CB&I, Motiva, Westlake and Shell, as well as leisure attractions such as the Tanger Outlet Mall® and Cabela’s® along with local and chain restaurants such as Mike Anderson’s Seafood, Don’s Seafood®, Pot & Paddle Jambalaya Kitchen, Cracker Barrel® & Chili’s Grill & Bar®.

“We are excited to open our doors to welcome guests and provide the high standards of customer service that the esteemed Best Western brand is trusted for,” said Bob Harrison, general manager, Best Western Plus Executive Residency Ascension Hotel. “Our team of dedicated staff is committed to creating memorable stays for guests by bridging the best of the local area with everything Best Western’s dual-branded concept has to offer.”

For more information on the Best Western Plus Executive Residency Ascension Hotel, please visit

About Best Western® Hotels & Resorts:

Best Western Hotels & Resorts headquartered in Phoenix, Arizona, is a privately held hotel brand with a global network of over 4,200 hotels in nearly 100 countries and territories worldwide. Best Western offers 13 hotel brands to suit the needs of developers and guests in every market: Best Western®, Best Western Plus®, Best Western Premier®, Vīb®, GLō®, Executive Residency by Best Western®, Sadie HotelSM, Aiden HotelSM, BW Premier Collection® by Best Western, and BW Signature Collection® by Best Western, as well as its recently launched franchise offerings: SureStay® Hotel by Best Western, SureStay Plus® Hotel by Best Western and SureStay Collection® by Best Western**. Now celebrating more than 70 years of hospitality, Best Western provides its hoteliers with global operational, sales and marketing support, and award-winning online and mobile booking capabilities. Best Western continues to set industry records regarding awards and accolades, including 66 percent of the brand’s North American hotels earning a TripAdvisor® Certificate of Excellence award in 2018, Business Travel News® ranking Best Western Plus and Best Western number one in upper-mid-price and mid-price hotel brands respectively for two consecutive years, and Fast Company honoring Best Western Hotels & Resorts with a spot in the Top 10 Most Innovative Companies in the Augmented Reality/Virtual Reality category. Best Western has also won 10 consecutive AAA®/CAA® Lodging Partner of the Year awards, recognizing the brand’s commitment to providing exceptional service and great value to AAA/CAA’s nearly 60 million members in the U.S. and Canada. Best Western-branded hotels were top ranked in breakfast (food and beverage category) by J.D. Power’s 2018 North America Hotel Guest Satisfaction Index Study – ranking first for midscale; and second for upper midscale. Over 37 million travelers are members of the brand’s award-winning loyalty program Best Western Rewards®, one of the few programs in which members earn points that never expire and can be redeemed at any Best Western-branded hotel worldwide. Best Western’s partnerships with AAA/CAA and Google® Street View provide travelers with exciting ways to interact with the brand. Through its partnership with Google Street View, Best Western is the first major company of its size and scale to launch a virtual reality experience for customers, setting a new industry standard and reinventing how guests view hotels.

 Numbers are approximate, may fluctuate, and include hotels currently in the development pipeline.

**All Best Western and SureStay branded hotels are independently owned and operated.