Trade the tourist trail for six escapes across the world
Phoenix, Arizona (July 8, 2025)—This year, travelers are increasingly planning detours along their journeys, discovering less crowded, hidden gem experiences that provide welcoming experiences and a deeply rooted sense of place. With 18 distinct brands that cater to every type of traveler, and more than 4,300 hotels in 100+ countries, BWH® Hotels, the global hospitality enterprise comprised of WorldHotels™, Best Western® Hotels & Resorts, and SureStay® Hotels, is inviting travelers to explore its world-class resorts and hotels with six ‘Detour Destinations.’ This curated portfolio of unique properties across the globe aligns with the growing desire of discerning travelers seeking off-the-beaten-path escapes, from relaxing lakefront resorts to city hotels in emerging neighborhoods.
While travelers continue to venture to globally popular destinations, they are also increasingly adding stops along the way to explore lesser-known locales that offer a fresh perspective and new experiences. Recent data shows that 63% of travelers will likely explore a detour destination on their next getaway. Whether it’s a vibrant beachside escape near Brazil’s iconic dunes and reefs or a heritage stay nestled in the Canadian Rockies, BWH Hotels offers more than a place to sleep; they deliver authentic locations that provide opportunities to recharge and explore new destinations.
Prestige Rocky Mountain Resort
📍Cranbrook, Canada
Tucked in the heart of British Columbia’s mountain range, Prestige Rocky Mountain Resort, WorldHotels Crafted collection, is a charming detour for travelers heading to Banff or Jasper. With lodge-inspired design, two contemporary restaurants, and the New Energy Wellness Spa, the resort is a perfect stopover for those seeking alpine tranquility without the tourist crowds of Canada’s better-known mountain towns.
Detour Worth Doing: The Crystal and Sante Fe Railcar Suites offer a rare chance to stay inside a real railcar—blending historic character with thoughtful, high-end touches.
Hotel Finial, BW Premier Collection
📍Anniston, Alabama
The historic hotel in Anniston, Alabama, is a delightful Southern detour for road-trippers traveling between Atlanta and Birmingham. Bending Southern charm with a rich local story, Hotel Finial is a character-filled alternative to the traditional highway hotels with elegant rooms, a welcoming vibe, and nearby outdoor trails.
Detour Décor: A former Queen Anne Victorian-style mansion, this hotel’s elegant towers and decorative trims are primed for selfies, weddings, and romantic retreats.
Best Western Plus Tin Wis Resort
📍Tofino, Canada
Nestled along Vancouver Island’s rugged west coast, Tin Wis Resort is an idyllic coastal detour from Vancouver or Victoria. Owned and operated by the Tla-o-qui-aht First Nation and situated within the Tla-o-qui-aht Ḥaaḥuułi and the Tla-o-qui-aht Tribal Park, the oceanfront resort beachfront serenity, authentic Indigenous experiences and a tranquil setting to relax between traveling along the Pacific Rim Highway.
Depictive Detour: Travelers delight in traditional and contemporary coastal carvings such as driftwood sculptures and totem poles, the storytelling vessels that share the area’s rich cultural history.
📍 Ponta Negra, Brazil
The ocean-overlooking hotel is a vibrant coastal detour for travelers venturing beyond Brazil’s tourist-heavy hubs. Located near dunes, reefs, and scenic parks, Majestic Ponta Negra Beach, WorldHotels Elite collection, channels Rio’s energy in a more laid-back, approachable setting with spacious suites, an upscale French brasserie, and unrivaled views of the famous Morro do Careca, making it an ideal beachside escape for travelers craving sunshine, culture and coastal adventure with fewer crowds.
Delicious Detour: Designed by renowned architect Samara Gosson, La Brasserie offers classic and elegant dining featuring fresh ingredients from the sea and an on-site organic garden.
📍Dakhla, Morocco
The upscale coastal Dakhla South Bay, WorldHotels Distinctive collection offers a remote Moroccan oasis where desert meets ocean, perfect for travelers looking to explore the Western Sahara. Ideal for wellness retreats, lounging poolside with unrivaled ocean views, or water sports like kite surfing, this soulful hidden gem offers raw beauty and deep serenity on the Sahara’s edge.
Desert Detour: Guests can experience the Sahara Desert like never before via 4x4 SUV, where they can crawl rocky plateaus, dunes, and a mesmerizing lagoon.
📍Adelaide, Australia
Situated in South Australia’s capital city of Adelaide, Stamford Plaza Adelaide, WorldHotels Elite collection, is located at the gateway of Australia’s premier wine country regions and Adelaide’s thriving creative culture, offering a compelling alternative to the popular destinations of Melbourne and Sydney. Featuring three restaurants and two bars with regular live entertainment, a rooftop swimming pool, and upscale rooms and suites, Stamford Plaza Adelaide is at the epicenter of one of Australia’s most vibrant secondary cities.
Detour Down Under: Only 15 minutes from the airport, this excellent location lands guests opposite the Parliament House. It is also just a short stroll to the Adelaide Convention Centre, Adelaide Casino, Festival Centre, Adelaide Oval, art galleries, and historic parklands.
About BWH® Hotels
BWH Hotels is a leading, global hospitality enterprise comprised of three hotel companies, including WorldHotels™, Best Western® Hotels & Resorts and SureStay® Hotels. The global enterprise boasts approximately 4,300 hotels in over 100 countries and territories worldwide.* With 18 brands across every chain scale segment, from luxury to economy, BWH Hotels suits the needs of developers and guests in every market. For more information, visit bwhhotels.com.
About WorldHotels™
WorldHotels is a privately held hotel soft brand within the BWH® Hotels global enterprise. Founded by independent hoteliers dedicated to the art of hospitality, WorldHotels offers one of the finest portfolios of independent hotels and resorts around the globe, expertly curated to inspire unique, life enriching experiences that connect people and places. WorldHotels is comprised of four unique collections, each with its own personality and style to appeal to the needs of today’s traveler. The collections include: WorldHotels Luxury, WorldHotels Elite, WorldHotels Crafted and WorldHotels Distinctive. For more information visit worldhotels.com.
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